Digital Production, Writing and Design (Certificate)

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Overview

The Digital Production, Writing and Design Program provides students with skills to be successful in the fast-changing digital media industry. Graduates combine technology and creativity to create products such as web pages, videos, still images and written copy for academic, commercial and social purposes such as marketing, public relations, advocacy, ethnography and storytelling.

This is primarily a hands-on program where students learn by doing, and do by learning. It is different from the Digital Communications certificate, which is an academic approach to communications. Over two semesters the Digital Production, Writing and Design program offers a practical approach to the study of media, with supporting academic courses. Students develop hands-on skills in the following aspects of media production: digital photography, web-based design, digital production, and writing. Successful graduates of the program will have composition, design, and storytelling skills supported by fundamental theoretical and technical knowledge. Graduates will combine excellent team, interpersonal and project management skills with creativity and strong personal initiative. Particular emphasis is put on the process of creating products through the phases of planning, implementation, and distribution.

Students can complete an optional internship work experience in this program.

Career/Academic Advancement Opportunities

Graduates can move immediately into entry level positions in the marketplace upon completion of the program. Students can combine completion of the courses in this program with 30 additional credits to achieve a diploma in Arts and Science Studies or to enter Royal Roads University’s Bachelor of Professional Communication Program. As well, students can use courses in this program to fulfill elective requirements in other Camosun programs or use courses toward meeting transfer requirements to other institutions.