Academic Calendar 2022-23 
    
    May 18, 2024  
Academic Calendar 2022-23 [ARCHIVED CATALOG]

MARK 435 - Sales Management


Credits: 3 Total Hours: 60
This applied course examines the roles and responsibilities of a sales manager and the management of a sales force. Students are introduced to the concepts of human resource management and leadership as they apply to the management of a sales team. Specifically, four important competencies are developed in the course: strategic planning, leading and coaching, managing diversity, and leveraging technology.

Prerequisites
One of:

  • C in MARK 235  
  • Bachelor degree from a recognized post-secondary institution

Equivalencies
  • MARK 335


Notes:  It is recommended that students complete second year of their program prior to enrolling in MARK 435.