SPMA 485 - Sport Marketing and Project Management

Credits: 3 Total Hours: 67.5

Students will learn and develop sport management and marketing-related competencies using project management practices. Through these practices, students will design, develop, implement and monitor a service-learning project, using cross-functional thinking, teamwork, communication and cultural sensitivity. Students will have the opportunity to work as part of a sport management marketing team, engaging with a sport agency or community association to apply project management practices to a specific client oriented initiative (i.e. Right to Play Canada).

Prerequisites
All of:

C in SPMA 260